We are all excited to participate in #Shoporg17. Here are some thoughts about AI in Commerce. AI powers the digital web. Viewing everyday examples - from Apple’s Siri and Google’s self-driving cars to Netflix's movie recommendations, and to VISA’s credit card fraud detection - this statement isn’t far from the truth. But never before has the impact of AI been more evident in commerce, and this has large implications for retailers and brands, both large and small.